Uniguest Acquires MediaStar Systems
7 Mile Advisors advises Uniguest on Sixth Acquisition
Atlantic Street Capital Portfolio Company, Uniguest, Expands Digital Signage Solutions By Completing Acquisition of MediaStar Systems
7 Mile Advisors Advises Uniguest on Sixth Acquisition
CHARLOTTE, NC – Uniguest, a global leader in digital engagement technology to multiple end markets, has acquired MediaStar, an IP video and digital signage provider to the professional AV industry. The acquisition will help to enhance Uniguest’s IPTV and digital signage offering in the hospitality industry.
7 Mile Advisors was pleased to act as the buyside advisor to Uniguest and Atlantic Street Capital through the acquisition of MediaStar. This marks the sixth transaction 7 Mile has facilitated for Uniguest, having previously advised on their acquisition of Otrum, Planet eStream, Tripleplay, Touchtown, and ONELAN.
“The acquisition of MediaStar Systems marks the sixth acquisition completed under the longstanding partnership between Uniguest and 7 Mile Advisors. Uniguest’s growth into a category-dominating digital engagement platform has been impressive and we’ve been fortunate to be a part of the journey. We look forward to continuing the relationship into 2023 and beyond.” commented Tim Frye, Managing Director at 7 Mile.
Founded in 1984 and based in Newbury, United Kingdom, MediaStar Systems develops IPTV and digital signage software and hardware solutions. MediaStar technology allows its channel partners to implement and install professional AV solutions quickly and securely for end user customers.
Uniguest Chief Executive Officer Jeff Hiscox is looking forward to adding MediaStar to Uniguest’s professional AV offering. “MediaStar Systems is one of the best known and most trusted providers of secure and reliable IP video distribution and digital signage delivery. Adding the MediaStar solution range to our existing Tripleplay, UCView and ONELAN solutions adds additional capabilities to our offerings and ensures we stay the leader in the digital engagement market. We are delighted to welcome the MediaStar team to the Uniguest technology family.”
Shaun Oxenham, Chief Executive Officer at MediaStar Systems, added, “We’ve seen the emergence of Uniguest as a big player in the digital signage, engagement, and IP Video space through the last four years and to be part of that ongoing journey is exciting for the MediaStar team. Bringing our experience and technology into the mix with market-leading solutions such as Tripleplay and Onelan will enhance offerings to our entire customer base and help us drive growth in the future.”
Uniguest is a portfolio company of Atlantic Street Capital and adding MediaStar Systems to the Uniguest organization marks its third acquisition of 2022 following on from Otrum AS and the hospitality digital signage division of CPI Global earlier this year, plus JANUS Displays, Sagely, UCView, Volara and Planet eStream in 2021.
7 Mile Advisors continues to act as a buyside advisor to Uniguest as the company seeks additional acquisitions in the Digital Signage. For more information on trends in the Customer Engagement and Digital Signage sectors, or to see other representative buyside transactions 7 Mile has completed, visit www.7mileadvisors.com.
About 7 Mile Advisors
7 Mile Advisors provides Investment Banking & Advisory Services to the Business Services and Technology Industries globally. 7 Mile Advisors advises on M&A and private capital transactions, and provides market assessments and benchmarking. As a close-knit team with a long history together and a laser focus on our target markets, 7 Mile Advisors helps its clients sell companies, raise capital, grow through acquisitions, and evaluate new markets. All securities transactions are executed by 7M Securities, LLC, member FINRA / SIPC. For more information, including research on the M&A markets, visit www.7mileadvisors.com.
Uniguest is a global leader in providing connected technology solutions to enable those in hospitality, senior living, sports/stadiums, entertainment, retail, education, government, corporate, and enterprise to engage with their audience. Uniguest provides turnkey technology solutions that include hardware and software solution packages, professional services, system implementation, and 24/7/365 multi-lingual support. The Uniguest family incorporates the ONELAN, Tripleplay, Touchtown, Volara, Planet eStream, UCView, Janus Displays and Otrum technology and teams. www.uniguest.com