Public Advanced Analytics market leaders have faced a mixed year as their top-line, trading multiples decreased from approximately 11x to 9x from January 2021 to November 2021. Companies driving this struggle are big data and TMT companies such as Altyerx, Spunk, and Fair Isaac who have all seen YTD stock performances of over 30% drops. To highlight one of these leaders, Splunk’s trading issues resulted primarily from their CEO announcing he was stepping down in favor of Graham Smith, their previous board chair and now interim CEO. Splunk has struggled recently to modify its public perception as a software seller to a cloud company. It will be interesting to see what measures Mr. Smith takes to improve Splunk’s reputation, earnings, and perception as well as who Splunk ultimately hires as permanent CEO.