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February 2019
Software Product Development
Mobile device penetration continues to increase as individuals and households purchase a growing number of connected devices (mobile phones, tablets, laptops, smart speakers, etc.). Alongside the proliferation of connected devices, we have seen an explosion of custom software solutions to meet increasing consumer and business demands. M&A in the custom software space is competitive as larger firms seek to acquire the latest “hot” item or talent pool. Importantly, we believe software development will likely prove resilient in the event of a macro downturn given the ROI achieved through technology and software efficiencies.